Marketing Guides

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Increasing Your Influence on Social Network Sites

More people are using social network sites than ever and it is becoming more difficult to be heard above the noise of other participants. For those using social networking as vehicle to deliver their marketing message this can be a real problem. Read more to see 3 ways in which you can increase your social influence at these online communities by the way you interact with others.

A 5 Step Social Network Marketing Plan

Using social network sites to promote goods and services presents a whole new way of marketing to many online entrepreneurs. The social networking community is a more casual environment that can easily disrupt a marketer's focus on their promotional intentions. Read further to discover a simple and customizable strategy you can use to get better and quicker results marketing on social networks.

Social Network Marketing Offers 5 Compelling Advantages

Social network marketing seems to be one of the best online marketing strategies in use today. Tapping into the social networking community for business purposes is proving to be very popular while producing results that justifies the popularity!

How To Turn Your Online Visitors Into Repeat Blog Or Website Readers

The Internet may be littered with your creatively written content, but this content would be of no use if there aren't many people out there who are accessing your content.

10 Inside Secrets to Google Adwords - Part 3

Has this ever happened to you? You spend hard-earned money on Google Adwords pay-per-click advertising and you lose more money than you make. It seems that Google is getting richer while you get poorer. There are several tricks to advertising on Google Adwords that unless you know them, it becomes almost impossible to turn a profit on your advertising. Part 3 of this series continues the theme of revealing the inside secrets of successful, profitable advertising with Google Adwords.

Article Marketing with Yahoo Creative Commons License

Creative Commons Search has recently been launched by Yahoo. This search service finds content across the web that has a creative commons license. Since almost anything you find on the internet has a full copyright, the creative commons license allows you to share your article with others, under certain conditions. This license can be very beneficial to the article marketer.

10 Essential Steps You Need To Take To Succeed With any Affiliate Program

After you have joined an affiliate program, there are several crucial steps you will need to take in order to succeed. Without taking the steps outline below, your chances of succeeding will be limited. By simply following these guidelines, you will be able to increase your affiliate commissions and earn some money you can live on.

Internet Marketing Affiliate Program - What Do You Need To Succeed?

If you have selected a suitable affiliate program to join, and you are keen to start earning some affiliate commissions, you will need to know about the key factors to help you succeed.

Which Affiliate Networks To Look Out For When Promoting

The more you understand about any subject, the more interesting it becomes. As you read this article you'll find that the subject of affiliate is certainly no exception.

Value-Added Reselling for Fun and Profit

The Pareto Principle (also known as the 80/20 rule) states that we get about 80% of results from 20% of our efforts; conversely, we get 20% of our results from the other 80% of our efforts. Of course, these numbers are not precise but merely a rule of thumb. The key is to do more of the 20% that gets results and less of the other 80% that does not get good results. Easier said than done.

4 Must Have Tools for Affiliate Marketing Success

Do you know what does it takes to become a successful Affiliate Marketer? Could you tell me the essential ingredients of an affiliate marketing success story? Is there a shortcut to Affiliate Marketing glory? . All these of these questions play around in the minds of affiliate marketers who want to make it big in this business.

Improve Your Web Site Conversion Rate part 1

Having a website to generate leads or sell product is not enough. There are a number of factors which can improve the chances of generating more leads or selling more products through your online efforts. In a recent teleconference, I was asked a number of questions about specific problems people were having and what I would do if I were in their position.

Improve Your Web Site Conversion Rate part 2

Recently, I was a presenter in a teleconference for Sean Souza's 16-week MasterClass. People who attended asked about specific problems they were having and what I would do in their place. In part 1 of this series I answered the first six questions posed.

Improve Your Web Site Conversion Rate part 3

In a recent teleconference I was asked a number of questions about conversion and how to improve a website conversion rate. In the final part of this series we’ll be looking at where traffic arrives from and how that effects conversion, specific search engine queries, PPC issues and other general topics.

Anatomy of a Landing Page - Part 1: The Pieces

When it comes to landing pages you have a variety of types at your disposal. Depending on the original link source or ad, a landing page can conclude with a purchase (transactional), inform the reader (reference), or can collect reader information (opt-in or squeeze page). Regardless of the type of landing page, all three have the same basic main pieces. They are the offer, the pitch, and the call to action. Although all three are used in each type of landing page, this article will be geared more toward the most popular form of landing page in the Web Hosting industry and that is the transactional landing page.

Using Link Placement Analysis to Maximize Profits

Let us assume for a moment that your web site is a store. Not a piece of virtual property, but a real one. Standing behind the counter, you notice where customers flow as they travel around your carefully constructed displays.

Anatomy of a Landing Page - Part 2: Making it Fit

In the first article of this series, we discussed the different pieces common to all landing pages. In this article we will discuss how to fit them together to create a landing page that will give results.

Anatomy of a Landing Page - Part 3: Making the Final Choices

Thus far you have learned all the basics necessary to build landing pages. In fact, after reading the first two articles in this series (The Pieces and Making it Fit) you can go on to create landing pages that will increase your conversion rates. However, the third step is what separates the good from the great and the advanced users from the experts. In this article, we will look at testing and refining your landing pages.

10 Inside Secrets to Google Adwords - Part 1

Lets face it... Google Adwords is not the only source of traffic on the internet, nor is it free. However, if you cannot convert the traffic you get from the pay-per-click traffic on Google Adwords, your site surely wont convert the casual visitor who may or may not be ready to buy what you are selling.

10 Inside Secrets to Google Adwords - Part 2

Part 2 of this series continues revealing the inside secrets of successful, profitable advertising with Google Adwords.

Tech Specs: What are they good for? Absolutely nothing

I have often wondered why web hosting plans are sold by technical specs... computers too for that matter. Dont get me wrong, technical specifications of a product are pretty much as detailed as it gets for buying purposes. It can tell us exactly what we need to know.

Social Network Marketing: Preparing your Site for Traffic Part 1

How does a company justify spending $100,000 on two Twitter tweet messages? This question no doubt rolled around in the minds of Internships.com as they pushed an ad that would only be tweeted twice by actor Charlie Sheen.

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