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Hi. We are just finishing up a site redesign. I am sure
there will be some things that are not quite right. Please bear with us. We
are working on them.Thank you -- Ron Dunlap, Editor
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By:
David Dunlap
Landing pages increase the conversion rate of an ad. Landing pages offer a low
cost means to increase the ROI (Return On Investment) of your ad campaigns.
Even the simplest of landing pages, one that only takes a few minutes to put
together that only echoes the message of your banner ad, can increase ROI. Therefore,
taking the time to create a landing page is worth the investment.
In the first article of this series, we discussed the different pieces common
to all landing pages. In this article we will discuss how to fit them together
to create a landing page that will give results. This
project will require anywhere from 2 to 40 work hours, depending on your familiarity
with the ad campaign, amount of ad copy needed to match the audience, and whether
you will add graphical elements.
...read the article
By: David Leonhardt
At your local shopping mall, serious business requires more than just knowing
when the front doors are open and when they are closed. Serious ecommerce needs
to know more than just when the site is accessible. That is what network monitoring
is all about..
...read the article
By: D. Aaron
We take our Buyer's Guide Reviews very seriously. Our reviews are based on a
strict set of criteria that our Independent Review Panel uses to compile individual
ratings for each company we evaluate.
...read the article |
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